Crinacle Announces the Launch of His Very Own IEM Brand in 2025, the CrinEar

CrinEar by Crinacle is officially happening!
CrinEar by Crinacle is officially happening!

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CrinEar faces high expectations at its CanJam NYC 2025 debut.

For years, Crinacle has been the guy in the world of in-ear monitors (IEMs). He’s the one with the massive graph database, the , and the kind of brutally honest takes that can make or break a product.

His influence has shaped not just how enthusiasts think about IEM tuning, but how manufacturers approach it, too.

Now, he’s flipping the script. Instead of just reviewing or selling IEMs, he’s making them

CrinEar is officially happening and will officially be here by the upcoming CanJam NYC 2025

From Critic to Creator

For anyone following Crinacle’s career, this next step might feel inevitable. He started as a reviewer, then became a key industry insider who collaborated on tuning, consulted for manufacturers, and curated products through Hangout.Audio.

Now, he’s moving beyond partnerships and putting his own name on a product.

That said, longtime followers might find this move surprising. Crinacle has spoken at length about how difficult it is to start an IEM brand.

In past videos, he broke down the financial and logistical hurdles, explaining why collaborations made more sense. So, for years, he positioned himself as an outsider, working with brands but never committing to one.

Now, CrinEar is set to launch. With his own distribution channels and direct factory connections, the barriers he once described may no longer apply.

What We Know About CrinEar So Far

Measurements of the Project Meta, Daybreak, and Reference. (From: Hangout.Audio)
Measurements of the Project Meta, Daybreak, and Reference. (From: Hangout.Audio)

Details are still scarce, but we do have names for the first three CrinEar models:

  • Project Meta – Probably the flagship, and if Crinacle’s track record is any clue, it’ll lean into his well-documented tuning preferences.
  • Project Daybreak – Might be a smoother, more consumer-friendly take.
  • Project Reference – The name says it all—this one’s likely tuned for accuracy, in line with studio-monitor-style sound.

With so little confirmed, speculation is already running wild.

Many are hoping for a strong contender in the $100–$200 range, which is a price bracket that’s oddly lacking in IEMs tuned to Crinacle’s “new meta” philosophy.

Others wonder if these models will be fundamentally different or just subtle variations of the same design. This is kind of like how Sennheiser’s HD600 and HD650 share the same DNA but cater to different tastes.

Then there’s the pricing question. Crinacle’s past collaborations have covered a broad range, from the budget-friendly Truthear Zero: Red ($59) to the mid-tier Dusk ($400).

So where does CrinEar fit in? Is this going to be an accessible, high-performance alternative to pricier IEMs, or are we looking at a premium kilobuck launch? If nothing else, it’ll be fun to watch the speculation unfold.

Direct Sales or Mass Distribution?

Crinacle started as a reviewer, then became a key industry insider, curating products through Hangout.Audio. (From: Hangout Audio)
Crinacle started as a reviewer, then became a key industry insider, curating products through Hangout.Audio. (From: Hangout Audio)

With Hangout.Audio already up and running, keeping it exclusive to his own store would make a lot of sense. He’ll have more control, higher margins, and a direct connection with his audience.

But, running a storefront isn’t just about raking in profits. Shipping, customer support, and global distribution are a headache even for established brands, let alone a brand-new one.

If CrinEar is more than just a passion project, it’ll need to go beyond direct sales.

Platforms like Linsoul, Amazon, and Headphones.com make products easy to find, whether you’re a casual buyer or a hardcore audiophile hunting for your next fix.

The trade-off? Less control and a cut of the profits going to retailers.

Given Crinacle’s experience selling through Hangout.Audio, a hybrid model seems likely.

Direct sales keep things personal, but select distributors could get CrinEar in front of a much wider audience without giving up too much control. A balance between exclusivity and accessibility might be the sweet spot.

Then there’s the bigger question: who is CrinEar actually for?

With Crinacle’s name behind it, these IEMs are guaranteed to flood YouTube, Reddit, and audiophile forums. But is that the limit? Or could CrinEar break out of the niche and appeal to a broader audience?

A lot will come down to pricing, tuning, and whether the marketing speaks to more than just the usual suspects.

Crinacle’s >CrinEar booth (E4) will be featured at CanJam NYC 2025, taking place at the New York Marriott Marquis on February 22-23, 2025. For event details and ticket information, visit CanJam Global’s official website.

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